Saturday, May 11, 2019

BCG MATRIX Essay Example | Topics and Well Written Essays - 500 words

BCG MATRIX - Essay ExampleThe future ancestry process of an organization or a particular division in this quarter-circle is uncertain. In this regard, the BCG Matrix suggests that the business organizations should invest cautiously towards the identified division in the quadrant of question marks due to the component of showtime financial returns. The lower-left position of the quadrant of the BCG Matrix i.e. Cash cows implies low growth only if high share in business market. This particular quadrant assists the business organizations to generate maximum pay but is not anticipated to substantial growth of the business. Cash Cows are often regarded as the future of the business organizations because they possess the tendency to generate huge profit as well as cash but with low growth (Griffin, 2012).LG Electronics is considered to be a reputed multinational organization in consumer electronics sphere which was initiated in 1958. It possesses in its assortment numerous electronic products as well as appliances that include televisions, duck soup conditioners, refrigerators, mobile phones and washing machines among others. The organization holds both electronics and appliances divisions and delivers innovative products as well as services to its cute customers worldwide (LG Electronics, 2012).In relation to the model of BCG Matrix, if the electronics division of LG is placed at the upper right quadrant of the matrix i.e. Question Marks, it do-nothing be stated that from the very beginning, the organization has delivered superior service whole tone to its customers as well as attained maximum customer support from its electronics division. However, it has been viewed that there lies a unassailable presence of its chief competitor i.e. Samsung which also belongs to South Korea similar to LG with high market share and provides low prices to its customers. Similarly, if the appliance division of LG is located in the lower left quadrant of the matrix i.e. Cas h Cows, it can be stated

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